Strategic Resources, a Driver of Performance in Small and Medium Manufacturing Enterprises in Kenya
نویسندگان
چکیده
Purpose: This study sought to establish the effect of strategic resources on performance small and medium manufacturing enterprises. Specifically, identify how financial resources, human physical intellectual capital affect enterprises in Kenya. Methodology: Positivism research philosophy was utilised. Cross-sectional descriptive survey as well explanatory design were used study. The target population for 350 Kenyan SMEs sector. A sample 183 firms selected using stratified random sampling. One respondent from each firm being managing director. Data collected a semi-structured questionnaire. Diagnostic tests multicollinearity normality conducted before data analysis. questionnaire tested content validity reliability after. analysed inferential statistics. SPSS V23. Finding: found that have significant influence financial, all positively significantly influenced while no performance. therefore concluded positive Kenya, resource be predicting Physical Kenya has Study Implication: recommended Management should ensure there are enough meet their daily transactions they able acquire relevant efficient running firms; adequate, committed well-skilled personnel with required expertise; invest order maximise these carry our cost benefit analysis committing protect form patents. Value Study: showcases
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ژورنال
عنوان ژورنال: International Journal of Business and Economic Sciences Applied Research
سال: 2021
ISSN: ['2408-0098', '2408-0101']
DOI: https://doi.org/10.25103/ijbesar.142.04